Once Upon’s Lina Andersson named “Sweden’s Most Important Female Entrepreneur of the Year 2025”

Lina Andersson, founder and CEO of the photobook app Once Upon, was been named “Sweden’s Most Important Female Entrepreneur of the Year 2025” by Dagens Industri. at the 2025 Female Founders event at Stockholm’s Grand Hôtel. Di Digital, a part of Dagens Industri, started Female Founders in 2016 to elevate and empower female founders in the tech industry, celebrating both industry veterans and rising stars.

According to the report, the app has reached SEK 300 million in sales and is planning to expand to the United States in 2025.